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Sunday
Dec132009

Ivar's

DateDecember 13, 2009

Agency: Heckler Associates
Editorial: Wacko Fims
Conform,Deliverables,Color Grade: Lightpress

Are They Really Down There?
Ivar's billboards at the bottom of Puget Sound were considered another Ivar Haglund myth, until documentation was discovered at Pier 54 by Seattle historian Paul Dorpat. In researching his book on Ivar, Dorpat uncovered a set of schematics, drawings and receipts that indicate Ivar not only made plans for the billboards, but with little fanfare actually installed them in 1955. Documents are incomplete, but suggest the approximate undersea location of seven boards. Documents also reveal Ivars reasons for this ambitious undertaking: he anticipated submarine travel to become a popular mode of travel in the Puget Sound.



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